One of the biggest complaints against the Xbox One is that it doesn’t have a lot of exclusive games coming out for it. Granted, it does have some, but not to the extent that the PS4 or the Nintendo Switch has. However, in the case of two of its exclusive titles for 2018, Sea of Thieves and State of Decay 2, not only did they perform incredibly well on the Xbox One, Microsoft themselves have revealed that they have exceeded expectations.
Said Xbox marketing boss Aaron Greenberg, “Sea of Thieves is a big priority for us. Both Sea of Thieves and State of Decay 2 were, for us, breakout hits of the spring. They exceeded what we expected them to do. Sea of Thieves has over five million players, State of Decay 2 has more than three million players. They both sold more than we expected and drove a lot of great engagement with Game Pass.”
He continued, “For Sea of Thieves, [developer] Rare has dedicated teams that are building add-on content that’s completely free. The entire community gets them. They’ve added new ships, gameplay, quests and things that is going to be great for engaged fans who want to keep playing, but every couple of months the game gets bigger, so it also enables us to go back to people who have never played and introduce them to it. That’s modern marketing. People don’t need to get a new game to get new content and innovation.”
Now, granted, neither of these games had a completely smooth launch. Sea of Thieves especially had a big issue in regards to being a bit light on content at launch, leaving players rather bored. But, they have since fixed that issue and have been supplying lots of content to the title. And State of Decay 2 has content the same treatment. Now if Xbox One can keep making exclusive games like these, they’ll be in a much better place.
